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    I have two speaking offerings:

    "A Marketing Conversation with Maurice"

    Consists of an interactive dialogue with the audience talking about: Marketing Issues
    • The Audience's marketing concerns
    • Possible Strategy and Tactics in Marketing, and how they
    • might apply to SMEs in Particular.

    Customer Targeting and Profiling
    Profiling

    This talk addresses ways of defining who businesses should target for sales and promotional approaches and how to work out their own target profiles for the audience.

    Having done that, Maurice goes on to discuss how to source and buy appropriate data and also how to use the target profile to ensure that limited promotions budgets achieve best “bang for buck”. For those interested, he can take the meeting through a visualisation to meet their best customers.

    There is also a full day training course on Profiling available on application either for individuals on public courses or associations or organisations. !


    If you'd like Maurice to deliver either presentation to your group, club or organisation, please contact us.